Getting your website to the 1st page of Google Bing, Yahoo! is the goal for all business owners and websites. In the end, you know that this is the best way to make yourself notice. Although there is a possibility to pay for advertising to get a rating, you can also do it for free. You need to use the right tools and take the right steps. Look at all you need to get on this wonderful first page.
Search engine optimization is the way. This is called SEO for brevity and takes many forms. While the growth potential increases your rank, the disadvantage is the time that it can take. There are so many steps to explore, and the Google algorithm is constantly changing.
Some of the best rules to be followed have not changed in recent years:
- Use good keywords in the title of the page/message
- Include keywords in ALT tags
- Remember the meta description
- But the rules go much deeper.
When it comes to the page title/message, you must save it between 50 and 70 characters. This is optimized for the Google search engine, so a full headline appears for readers. Make sure the title is interesting.
The meta description should be equally intriguing. It should tell the audience what they are going to learn, including the keywords they are likely to be looking for. To do this, use between 120 and 150 characters.
Google wants to see an active and up-to-date website. The best way to show this is by regularly providing updates. It's not just about changing the theme or adding a new picture from time to time. You want to add new content, useful and attractive to your customers. A blog is a perfect way to do this.
Choose a mix of content for sharing. Add images, blog posts, videos and more. You can redesign this content, so one blog post becomes 10 different pieces of information for promotion, backlink, and update.
It's time to get your site on the first page of Google. You can do this without having to pay for advertising. Make sure that your site is mobile-friendly, easy to view, and relevant to your audience. Think about the keywords that you use, and research to make sure they are popular with the audience, but not too popular in your competition.
The disadvantage is that it may take time to rank.